Helping local tradespeople grow their business with powerful, lead- generating websites and ongling SEO
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Lancashire is a large and competitive county with a diverse mix of urban centres, industrial towns, and rural villages. From plumbers in Preston, to roofers in Blackburn, to electricians in Burnley, customers are searching online every day for trades and services they can trust. If your business doesn’t show up when these searches are made, your enquiries are going straight to competitors.
At Local Trades Websites, we design and build websites that are built to generate enquiries rather than just act as digital brochures. Combined with targeted SEO campaigns, our websites make sure you appear across Lancashire’s towns, cities, and villages when customers are actively looking for your services.
Our Lancashire services include:
From landscapers in Lancaster, to painters in Chorley, to joiners in Accrington, our websites and SEO strategies are designed to keep your diary full of quality local work.
What We Offer
We don’t just build websites that look the part, we build websites that work hard behind the scenes too. My focus is on creating high-converting, high-performing websites that turn browsers into buyers and bring in consistent organic traffic.
Our websites are built to rank well on Google, with PageSpeed scores between 95–100% on PC, technical SEO baked in, and weekly updates to keep your content fresh and relevant. Every site is created with purpose, designed to outrank competitors and win you real business.
Unlike agencies that pump out hundreds of cookie-cutter sites and never touch them again, we don’t take on every project. Those mass-produced sites might look polished but they rarely rank, especially if you're trying to show up in "tradesperson near me" searches.
We specialise in trades websites, for builders, electricians, plumbers, joiners, roofers, window fitters, and more. We only work with a limited number of clients, ensuring every site gets the ongoing SEO care, new content, and technical upkeep it needs to stay ahead in Google’s ever-changing rankings.
If you’re serious about growing online and want a website that’s actively managed, consistently updated, and built to bring in real leads, not just sit there, this is the service for you.
We don’t use off-the-shelf templates. While 43% of the internet runs on WordPress, most of those sites end up looking exactly the same. We take a different approach. Your website will be fully custom-designed, built with inspiration from our top-performing projects, and brought to life with Webflow for a smooth, standout experience that reflects your trade business.
Most website developmers do not focus heavily on on-site and local SEO. We Do!!! ensuring your website ranks for phrases like "[your trade] near me." From meta tags and internal links to keyword-rich content and mobile optimisation, we aim to push every SEO score as close to 100% as possible. The result? More traffic, higher engagement, and better conversion rates.
A fast, responsive website is no longer optional, it's essential! We make sure your new tradesman website performs flawlessly on all devices; desktop, tablet, and mobile. Google rewards responsive sites with better rankings, which means more organic visitors finding your services.
Animations, when done right, enhance user experience and make your website feel modern and dynamic. We use animations strategically to guide the visitor’s journey, boost interaction, and strengthen your brand image without slowing down the site.
Want to beat your competitors? as any leading website developer would tell you, We’ll analyse who’s ranking above you and why, then build a strategy to outperform them in search results. From backlink profiles to content gaps, we’ll tailor your site to target their weaknesses and claim your space at the top of Google.
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We write high-quality, SEO-friendly content for your blog or service pages tailored specifically to your trade. Whether you’re a plumber, joiner, roofer, electrician, tiler, drainer or decorator, we’ll create unique content that shows off your expertise, helps Google index your site, and gives local users something worth reading. You’ll even have access to our ready-to-use image library to save time.
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We build hundreds of location-specific landing pages tailored to your trade - plumbing, joinery, roofing, electrics, and more. These pages are designed to target “[your trade] near me” searches, helping you dominate your local area. With custom-written content, smart schema markup, and SEO-driven structure, these pages boost visibility, attract local traffic, and convert browsers into paying customers.
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Unlike WordPress sites that often rely on third-party plugins (which can introduce vulnerabilities), we use Webflow to host secure, modern websites. Your site benefits from SSL encryption, automatic updates, DDoS protection, and industry-compliant hosting—keeping your business safe while giving your clients peace of mind.
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We integrate Google Analytics and performance tracking tools so you can see exactly how your site is performing. From user behaviour to traffic sources, we help you understand what’s working and where to improve. Over time, this insight allows us to tweak your local trade content, improve conversion paths, and refine your SEO, driving better engagement and more leads.
Are you looking for Website and SEO services in
Lancashire is one of the most varied counties in the North West, offering opportunities for every type of trade. In Preston, with its mix of modern housing and rental properties, trades such as electricians, plumbers, and decorators are always in demand. Blackburn, with its busy population and regeneration projects, is an ideal place for builders, roofers, and landscapers. Burnley and Accrington, with their heritage housing stock, are perfect areas for trades like joiners, tilers, and painters who specialise in property improvements.
Lancaster, with its historic architecture and student population, creates steady demand for trades such as roofers, cleaners, and plumbers who can respond quickly to landlords and property owners. In seaside towns like Blackpool, businesses such as cleaners, decorators, and landscapers can thrive thanks to the constant flow of tourism and second-home ownership. Smaller towns like Chorley, Ormskirk, and Clitheroe provide excellent opportunities for trades who want to dominate local searches without competing in crowded city markets.
The diversity of housing across Lancashire also plays into the hands of skilled trades. From large detached homes in more affluent areas such as Lytham St Annes, to terraced housing in Blackburn and Burnley, there’s constant demand for services. A roofer in Preston could secure more jobs by targeting “emergency roof repairs Preston,” while a cleaner in Blackpool could attract steady business from Airbnb and holiday let owners. A landscaper in Chorley could showcase bespoke garden transformations to win premium outdoor projects, while a carpenter in Lancaster might highlight bespoke joinery for heritage properties.
This strategy works because we don’t stop at one generic page. Instead, we build a structure of SEO-optimised service and location landing pages, ensuring you’re visible for every relevant search. We used this exact approach with traditionalcarpentry.uk, creating over 1,400 landing pages across Kent and London. That strategy massively increased their enquiries and long-term visibility —and we can replicate the same success for your Lancashire trade business.
Tourism also drives demand across Lancashire, particularly in Blackpool, Morecambe, and the Ribble Valley. Holiday lets, hotels, and second homes constantly need maintenance, cleaning, and repair work. By building targeted landing pages for these services, your business can attract consistent contracts in this valuable market.
At Local Trades Websites, we ensure our websites don’t just rank well, they are designed to convert visitors into real enquiries. With strong calls-to-action, enquiry forms, and reviews, we build trust quickly and make it easy for customers to get in touch. Our ongoing SEO support keeps your rankings growing month by month, ensuring you stay ahead of the competition.
If you are relying on directories like Checkatrade or hoping that word-of-mouth alone will keep you busy, you could be missing out on dozens of local enquiries every week. With a Lancashire-focused website and SEO package, you’ll take control of your business growth, build long-term visibility, and secure predictable new customers across the county.
Upgrade your Lancashire trade business today. Contact us for a free consultation and see how our websites and SEO can help you grow.