Helping local tradespeople grow their business with powerful, lead- generating websites and ongling SEO
Are you looking for Website and SEO services in
Running a trade business in Berkshire means competing with plenty of other skilled professionals. Whether you are based in Reading, Slough, Windsor, or a smaller town like Newbury, being visible online is essential to keeping enquiries flowing. At Local Trades Websites, we build websites and run SEO campaigns that get your trade business noticed by the people who are searching for you.
Our services in Berkshire include:
Whether you’re a plumber in Reading, a builder in Maidenhead, an electrician in Slough, or a landscaper in Wokingham, our websites are designed to deliver results. With our approach, you won’t just have a website, you’ll have a lead-generating machine.
What We Offer
We don’t just build websites that look the part, we build websites that work hard behind the scenes too. My focus is on creating high-converting, high-performing websites that turn browsers into buyers and bring in consistent organic traffic.
Our websites are built to rank well on Google, with PageSpeed scores between 95–100% on PC, technical SEO baked in, and weekly updates to keep your content fresh and relevant. Every site is created with purpose, designed to outrank competitors and win you real business.
Unlike agencies that pump out hundreds of cookie-cutter sites and never touch them again, we don’t take on every project. Those mass-produced sites might look polished but they rarely rank, especially if you're trying to show up in "tradesperson near me" searches.
We specialise in trades websites, for builders, electricians, plumbers, joiners, roofers, window fitters, and more. We only work with a limited number of clients, ensuring every site gets the ongoing SEO care, new content, and technical upkeep it needs to stay ahead in Google’s ever-changing rankings.
If you’re serious about growing online and want a website that’s actively managed, consistently updated, and built to bring in real leads, not just sit there, this is the service for you.
We don’t use off-the-shelf templates. While 43% of the internet runs on WordPress, most of those sites end up looking exactly the same. We take a different approach. Your website will be fully custom-designed, built with inspiration from our top-performing projects, and brought to life with Webflow for a smooth, standout experience that reflects your trade business.
Most website developmers do not focus heavily on on-site and local SEO. We Do!!! ensuring your website ranks for phrases like "[your trade] near me." From meta tags and internal links to keyword-rich content and mobile optimisation, we aim to push every SEO score as close to 100% as possible. The result? More traffic, higher engagement, and better conversion rates.
A fast, responsive website is no longer optional, it's essential! We make sure your new tradesman website performs flawlessly on all devices; desktop, tablet, and mobile. Google rewards responsive sites with better rankings, which means more organic visitors finding your services.
Animations, when done right, enhance user experience and make your website feel modern and dynamic. We use animations strategically to guide the visitor’s journey, boost interaction, and strengthen your brand image without slowing down the site.
Want to beat your competitors? as any leading website developer would tell you, We’ll analyse who’s ranking above you and why, then build a strategy to outperform them in search results. From backlink profiles to content gaps, we’ll tailor your site to target their weaknesses and claim your space at the top of Google.
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We write high-quality, SEO-friendly content for your blog or service pages tailored specifically to your trade. Whether you’re a plumber, joiner, roofer, electrician, tiler, drainer or decorator, we’ll create unique content that shows off your expertise, helps Google index your site, and gives local users something worth reading. You’ll even have access to our ready-to-use image library to save time.
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We build hundreds of location-specific landing pages tailored to your trade - plumbing, joinery, roofing, electrics, and more. These pages are designed to target “[your trade] near me” searches, helping you dominate your local area. With custom-written content, smart schema markup, and SEO-driven structure, these pages boost visibility, attract local traffic, and convert browsers into paying customers.
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Unlike WordPress sites that often rely on third-party plugins (which can introduce vulnerabilities), we use Webflow to host secure, modern websites. Your site benefits from SSL encryption, automatic updates, DDoS protection, and industry-compliant hosting—keeping your business safe while giving your clients peace of mind.
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We integrate Google Analytics and performance tracking tools so you can see exactly how your site is performing. From user behaviour to traffic sources, we help you understand what’s working and where to improve. Over time, this insight allows us to tweak your local trade content, improve conversion paths, and refine your SEO, driving better engagement and more leads.
Are you looking for Website and SEO services in
Berkshire offers a unique mix of busy towns, affluent villages, and historic areas, making it an excellent place for trades to thrive. Customers here are not just searching for the cheapest option, they are often looking for reliability, trust, and professionalism. That’s where a well-designed website and strong SEO can make a world of difference.
Imagine a roofer in Windsor with a website optimised for “roof repairs Windsor,” they’ll be appearing in search results whenever a homeowner notices a leak. A carpet cleaner in Bracknell could have targeted landing pages for each local neighbourhood, attracting repeat customers who want a professional touch. A joiner in Newbury could showcase bespoke wooden doors and furniture with high-quality photos, while a plumber in Reading benefits from local SEO that ensures they appear at the top of search results when someone urgently needs a repair.
This is the kind of targeted digital strategy we deliver at Local Trades Websites. We know that having a single page about your services is no longer enough. To dominate in Berkshire, you need pages that target every service and every location you cover. That’s exactly how we helped traditionalcarpentry.uk, building a website with over 1,400 pages covering Kent, London, and specific services. That site continues to attract enquiries every single week, and your business in Berkshire could benefit from the same level of growth.
The county itself has a wide range of opportunities for trades. In Reading, the demand for quick-turnaround services like plumbing, electrical work, and window repairs is always high due to the large population and rental market. In Windsor and Ascot, tradespeople may find success with more premium services such as bespoke carpentry, luxury kitchen fitting, or high-end landscaping. Slough, with its commercial areas, provides strong demand for electricians, office fit-out specialists, and maintenance contractors. Meanwhile, rural Berkshire towns like Hungerford or Pangbourne are ideal for roofers, gardeners, and decorators who want to build strong word-of-mouth supported by professional online visibility.
Our websites are built to rank on Google and convert enquiries. Every project includes local SEO setup, on-page optimisation, fast hosting, and user-friendly design. We don’t just build and leave you to it — we continue to optimise your site so that your rankings keep improving month after month.
If you’re still relying on word of mouth or social media posts to bring in work, it’s time to modernise your approach. A website and SEO package from Local Trades Websites gives you long-term results, predictable enquiries, and the confidence that you’re not being left behind online.
Give your Berkshire trade business the online presence it deserves. Contact us today for a free consultation and see how we can help you grow.